Danica Patrick was a trailblazing athlete in the world of racing. As the first woman to win an IndyCar race, she made a name for herself as a fierce competitor. But it was her partnership with GoDaddy that solidified her status as a pop culture icon.

In 2007, Patrick signed a contract with GoDaddy, a web hosting company known for its provocative Super Bowl ads featuring scantily clad women. The partnership was a perfect fit for Patrick, who was already gaining attention for her looks as well as her racing talent.

The deal was reportedly worth $4 million a year, making Patrick one of the highest-paid female athletes in the world. In return, she became the face of the company, appearing in a series of racy commercials that generated controversy but also attracted a new audience to the sport.

For years, Patrick`s image was synonymous with GoDaddy. But in 2015, the company announced it would not renew her contract. By that point, Patrick had accomplished a great deal on the track, including becoming the first woman to lead laps at the Indianapolis 500 and scoring seven top-ten finishes in the NASCAR Cup Series.

But she had also become more than just a racing star. She had built a brand around her image, one that was closely tied to her partnership with GoDaddy. The news of her departure from the company sparked speculation about her future and raised questions about the future of the sport.

Despite the end of her contract with GoDaddy, Patrick remains a highly visible figure in the world of sports and entertainment. She has continued to build her brand, launching her own clothing line and appearing in a variety of commercials and TV shows.

As for GoDaddy, the company has shifted its marketing focus in recent years, moving away from the racy ads that made it famous and toward a more family-friendly approach. While the partnership with Patrick may have ended, the impact she had on the company and the sport of racing is undeniable.